A fractional FD helps manage cash flow, forecasting, systems and board decisions, relieving business owners and steering the business strategically.
A Part-Time, or ‘Fractional’, FD adds structure, insight and discipline to your finances, supports growth planning, and strengthens financial governance – all without the overhead of a full-time salary.
They provide clarity around cash flow, improve reporting for better decision-making, and bring board-level expertise to help you navigate challenges and seize opportunities, ensuring your business is financially prepared for the future.
Develop long-term financial roadmaps, budgeting, and scenario planning to support growth and resilience.
Optimise working capital, identify funding sources, and ensure liquidity through peaks and troughs.
Create insightful dashboards and reporting processes so decisions are based on accurate, timely data.
Pinpoint margin pressures, cost drivers and opportunities to improve efficiency and performance.
Implement scalable financial systems, tighten internal controls, and streamline workflows across finance functions.
Prepare board packs, advise on M&A, investor relations or exit planning - ensuring your finances align with strategic goals.






Ward Goodman’s excellence in accounting services is validated by notable awards and accreditations within the UK financial industry.
Ward Goodman was honoured with the prestigious Accounting Excellence Award,
We are accredited by the Association of Chartered Certified Accountants (ACCA)
Ward Goodman proudly holds membership with the Institute of Chartered Accountants
As a distinguished Partner, we utilise cutting-edge technology
Join Ward Goodman and experience the benefits of our pioneering approach in financial planning, wealth management, accounting, and tax advisory.
Ward Goodman has a simple but effective onboarding process making this hassle free for you. At Ward Goodman we can deal with any existing advisers to help with a smooth transition
Reach out through referrals, introducers, or our website.
We offer a no-cost, no-obligation meeting at one of our offices.
Provide necessary details, receive a quote, and initiate services upon acceptance.
If you would like to discuss your accounting requirements further, please book a meeting with an experienced member of our team. Simply let us know when’s best for you and we will get in touch to arrange a suitable time.
A part-time FD, sometimes called an outsourced or fractional finance director, performs the duties of a full-time FD on a flexible, retained basis. That includes financial strategy and planning, management reporting, cash flow oversight, budgeting, board support, and where relevant, advising on funding, M&A, or exit planning. The difference is cost and flexibility – you access genuine board-level expertise without the full-time salary and associated overheads.
For broader strategic direction – from growth planning to restructuring and exit – explore our business advisory service.
That depends entirely on your business. Engagements typically range from one or two days a month through to several days per week, scaling up or down as your needs change. We’ll agree a scope at the outset and revisit it as your business evolves.
A full-time finance director commands a significant salary – typically £80,000–£150,000+ at senior level. For many growing businesses, that’s not a cost-effective use of resource. A part-time or outsourced FD gives you the same calibre of expertise on a flexible basis, often for a fraction of the cost, while you retain the agility to scale the engagement up when you need it.
It’s particularly well suited to growing SMEs, owner-managed businesses, and scale-ups that have outgrown basic bookkeeping but aren’t yet at the stage – or scale – for a full-time finance director. If you need sharper financial reporting, better cash flow visibility, or board-level input on growth strategy, a part-time FD can deliver exactly that.
We agree KPIs at the outset – these might include cash flow targets, margin improvements, reporting turnaround times, or specific growth milestones. We review these regularly so you always have a clear view of the value being delivered.